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PHARMA MARKETING
5 mistakes to avoid when crafting content for Healthcare Professionals (HCPs)
Crafting content for healthcare professionals demands avoiding critical pitfalls to maintain credibility and relevance. Errors can undermine trust and fail to meet diverse speciality needs. Discover strategies to enhance engagement and alignment with HCP expectations for effective content marketing.
PHARMA MARKETING
How to write effective LinkedIn Posts for Healthcare Professionals (HCPs)
Uncover LinkedIn’s power for engaging Healthcare Professionals (HCPs) with our guide. Learn strategies for tailored content, diverse formats, and compelling visuals that boost your reach. Elevate your LinkedIn presence with expert insights to maximize impact and engagement.
PHARMA MARKETING
What HCPs want from Pharma Content
Uncover the key to valuable content for HCPs: disease-specific info, educational resources, and patient-friendly materials. Build trust with transparency and focus on patient outcomes, not sales pitches. Empower HCPs for enhanced patient care through meaningful content.
PHARMA MARKETING
How to reach HCPs on Social Media
Discover how healthcare professionals are embracing social media, changing the landscape of healthcare communication. Our latest blog post offers insights into their digital behaviors and effective engagement strategies.
PHARMA MARKETING
Mastering Email Marketing to Healthcare Professionals
Discover the power of email marketing for healthcare professionals! Learn how to craft compelling emails that stand out in busy inboxes and drive engagement. This blog post delves into effective strategies for creating informative content that meets the unique needs and schedules of healthcare professionals.
PHARMA MARKETING
Adapt or Stagnate: The Impact of AI on Pharma Marketing
The world of pharma marketing is undergoing a revolution driven by artificial intelligence (AI). It is poised to reshape the industry. This blog explores the key trends and potential of AI in pharma marketing, highlighting its impact on patients, HCPs, and the industry as a whole.
PHARMA MARKETING
The Essential Role of Social Media on Pharma Marketing's Future
The rise of social media has reshaped communication. Explore how social media can help connect with healthcare professionals and patients, build brand awareness, and navigate the evolving digital landscape for a successful future in pharma marketing.
MENTAL HEALTH
Mental Health and Stress Management in the Startup Ecosystem
On January 16th 2024, Visual Abstract hosted together with the Techniker Krankenkasse and Mentalport the “Mind Matters Festival”. Discover how the ecosystem prioritizes mental well-being, acknowledging its significant influence on productivity and creativity.
SCIENCE COMMUNICATION
Fusion of Science & Visual storytelling
Explore the significance of visual storytelling in scientific communication and discover the secrets to simplifying complex ideas and captivating your audience.
VISUAL
ABSTRACT
Changing Science Communication
Giving back to the ecosystem
From the community, for the community: At Visual Abstract, we communicate science, empower communities, and enrich the future. We give back to the ecosystem by hosting webinars, talks, and events in the region, fostering collaboration and knowledge exchange
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